Enhancing Environmental Awareness through Media Storytelling in Built Environment Education

Abstract

This study presents a pedagogical case from a fourth-year course, Theory of Built Environment Interaction, in which students developed community awareness campaigns addressing water issues, climate change, and environmental justice. Using video storytelling and child-friendly animation, students translated theoretical concepts into accessible narratives for both adults and children. The project combined environmental education, community engagement, and digital media production, including the application of AI-based tools. The evaluation included post-screening surveys with community members and reflective surveys with students. Results indicate increased environmental awareness among participants, particularly children, and demonstrate the effectiveness of storytelling as a medium for environmental communication. Student reflections highlight enhanced learning outcomes in systems thinking, collaboration, ethical responsibility, and public engagement. The findings suggest that universities can serve as mediators between environmental knowledge and society, positioning design education as a catalyst for awareness, agency, and sustainable action beyond the classroom.